Highlights of this year's ride?
1. The singing of the national anthem at the start of the ride. Gives me goose bumps every year.
2. The UW Marching Band playing On Wisconsin as the riders leave Trek and head out into the Wisconsin countryside.
3. The cars. I love the cars on the Trek 100 in Waterloo. I rode 100K. How many cars passed me? 1!!! No kidding.
4. The first rest stop, hosted by our very own Trek international sales department. Cotton candy and a dunk tank.
5. Second rest stop. Brats, and a polka band.
6. The guy from Racine who rides up to me every year and asks me if Trek is going public. No kidding, we've had this conversation at least 7 time. He concluded the conversation with I will see you next year. My answer is the same as my Dad’s. No. Don’t need the money. Don’t need the headaches.
7. The awesome people from Trek who make the ride happen. This year we had over 500 people from Trek either ride or volunteer.
8. The finish line, with a great group of volunteers with cow bells, one of whom was my daughter Courtney.
9. The post-ride beer. People were thirsty this year and the beer line was the longest I have ever seen it. I stood in line for 6:36. Will be taken care of for next year.
10. That we raised close to $1 million to help fight childhood cancer. We lost Travis Goodman, a Trek legend, in the prime of his life a few weeks back to cancer. Chris Funk, another Trek legend, is currently fighting this horrible disease. In a very small way we are doing something to help.
Best memory of the ride: Must have been around mile 30 when what appears but an actual hill. I get kind of excited and decide to crank it up the hill. I put my head down and I pick up the pace and hammer up the hill when I hit a wall. No, JB, that is not a wall, that is a person that you just ran into. A very nice young lady pedaling up the hill. Somehow I don’t crash my bike, which is a good thing because my wife was right behind me and would have gone down too. The girl is kind of shaken—and then she realizes that “Oh my god. Are you the President of Trek?” Well... yes I am, and I am sooooooooooo sorry that I ran right into you. Well, I just started working at Trek three weeks ago and I love it. What’s your name? Amanda. Well Amanda, I am so sorry, let’s get you back on your bike and let’s ride. Great....my Dad is just ahead of us. Swell... not only to I get to apologize to Amanda, now I get to apologize to her father for almost crashing his favorite daughter. Anyway, we ride for quite a while and Amanda is a wonderful person and so is Amanda’s father. Today I bought Amanda a half-dozen cupcakes as an I’m So Sorry gift—and that wraps up another great Trek 100.
Ride your bike today!! Jb.