A Great Ride
photo of JB

As the president of Trek Bicycle, I’d like to share my stories about interesting people, places, and the bicycle with hope of inspiring you to find your great ride.


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Dave Patania

I agree, it really is about taking care of people. I am a television reporter in Indianapolis and my content is designed to help people live healthier lifestyles. The owner of a local shop (Trek Dealer) there in Indy appears on my show and is genuinely interested in getting people excited about and involved in Bicycling. He doesn't ask me to promote an upcoming sale or anything like that, he is all about educating the consumer and providing great content. That builds trust and we have a great time creating basic segments that both educate and motivate viewers to get on a bicycle and on their way to a healthy lifestyle. Start with integrity and a desire to help people and everything else will fall into place. That is why I bought a Madone from him and why I bring him back on my show...because he is a lifelong advocate of health, an active lifestyle and yes, the Bicycle. We need more people in business and media like him who never forget that that business truly is about "people."

Arthur panos

I agree. My family and I now live in luxembourg and have become avid trek fans thanks in part to the "one bike at a time" philosophy of our local bike shop at the "Gare" area, called "Velo Sport Centre". I have an old 7.3 fx which i ride with my baby son Anthony on the back, and my daughter Anna has graduated to her first "proper" trek kids bike with gears! I've since bought a 2010 hard tail 8000 due to the lovely forests and snowy conditions in Luxembourg - and I'm loving the bike. My road bike which my wife bought for me in Australia a few years ago is NOT a Trek....but my next road bike will be. Thanks Trek you've transformed our lives. I might even get my wife on one one day. Arthur

Chris Paxton

I want to personally Thank John Burke and Jason Schumacher at Trek and Landis Cyclery in Arizona for their professionalism and standing behind their products. I recently was one of those unsatisfied customers, due to some paint issues on my Trek Madone 6.5 and had posted my disappointment on this blog previously. It's their commitment to excellence and taking care of each customer "personally" that they took note of the problem I was experiencing they were in "immediate" contact with me to help come up with a solution to the problem I was experiencing. It is that level of commitment to customer satisfaction, dedication to their products and professionalism that keeps me coming back to Trek as a loyal and satisfied customer for over 12 years.

Thank you John Burke and Trek for stepping in and helping solve a troublesome issue for this Transplant Recipient, enjoying his second chance at life on the best bicycles in the world. It's great to be back on the bike and enjoying the ride. Sincerely, Chris

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